Google Maps leads to Zoho CRMCapture for free, then import in minutes
Grab businesses from the map with a free Chrome extension, export a clean CSV or JSON, and drop them into Zoho CRM. No API, no code, no monthly scraper bill.
Integrations··7 min read
Key takeaways
Capture businesses straight from Google Maps with the free Vonsel Chrome extension (no trial, no credit card)
Export a clean CSV or JSON, then import it into Zoho CRM as Leads or Accounts through the standard Import Records screen
Want new rows to flow in automatically? Use Zapier or Make, or skip the plumbing and work leads inside the Vonsel mapped CRM
The short version
Three moves from map to CRM
Getting Google Maps businesses into Zoho CRM sounds like it needs a developer. It does not. The whole job breaks into three simple moves: capture the businesses, export them as a file, and import that file into Zoho.
The capture step is where most people overpay. Paid scrapers charge per result or lock the good fields behind a subscription. The Vonsel Chrome extension captures names, phones, websites, addresses, ratings, and review counts right in your browser, for free. The extension is the means. Zoho, or the Vonsel dashboard, is where the selling happens.
Below is the exact path, including a no-code route that never touches an API key.
Start with the capture step
Add the extension, open Google Maps, and build your first list in a few minutes.
API keys or code required for the manual import path
Free
extension capture, no trial and no card
Step 1
Capture businesses from the map
Open Google Maps and search the way you always do: a category and a place, like "dentists in Austin" or "law firms near me". Scroll the results panel so the listings you want load. The Vonsel pop-up sits on top of Maps and collects each business as it appears.
Because the extension reads the page you are already looking at, you avoid the usual hurdle: Google caps a single search at roughly 120 results. Run several tight searches by neighborhood or sub-category and you build a much deeper list without hitting that wall. If you want the full background on that limit, our team wrote up how Maps leads reach a CRM and the field-by-field cleanup that pays off later.
A big advantage over one-shot scrapers: you can reopen a capture, keep adding to it, and enrich each business by pulling emails and social links from its website. That means the list you hand to Zoho is fuller than a raw map export.
Step 2
Export a clean CSV or JSON
When the list looks right, export it. CSV is the format Zoho reads natively for imports, so it is the safe default. JSON is handy if you plan to route the data through an automation tool or feed it to an AI step first. For a deeper look at the formats, see export Google Maps data to CSV.
Before you import, open the file once and sanity-check the columns. Clean data in means a clean CRM later. Trim duplicate rows, make sure phone numbers kept their leading zeros or country codes, and confirm the website column holds full URLs. A tidy file maps to Zoho fields almost automatically.
Here is how the common Google Maps fields line up with Zoho CRM once you reach the mapping screen.
Google Maps field
Zoho CRM field
Auto-match
Business name
Company / Lead Name
Yes
Phone
Phone
Yes
Website
Website
Yes
Address
Street / City / State
Split
Email (from enrichment)
Email
Yes
Rating
Custom field (number)
Map once
Review count
Custom field (number)
Map once
Category
Industry / Lead Source
Map once
Step 3
Two ways into Zoho CRM
You have a file. Now pick the path that fits how often you do this.
Path A, the manual import (best for one-off lists). In Zoho CRM, open the Leads or Accounts module, choose Import, and upload your CSV. Zoho walks you through mapping each column to a field, remembers the mapping for next time, and can skip or update duplicates by phone or name. Zoho documents the whole flow, and for large batches its API supports inserting up to 100 records per call or a full bulk write job if you ever automate it.
Path B, the no-code connector (best for a steady drip). Point your exports at a Google Sheet, then use Zapier for Zoho CRM or Make to watch that sheet and create a Zoho record for every new row. This keeps new leads flowing without you touching the import screen again. If you would rather avoid connectors altogether, read export leads to any CRM without an API.
Developers who want tight control can post rows directly with Zoho's insert records API, but for most sales teams the manual import or a connector is faster to set up and easier to maintain.
Get the list before you wire up Zoho
The capture is the free part. Install the extension and export a clean file in one sitting.
The import is only as good as the file you feed it. Enrich each business with an email and a social profile before you export, and Zoho fills the fields that actually drive outreach instead of a wall of half-empty rows.
Avoid the common snags
What trips people up
Duplicate leads
Turn on duplicate handling in the Zoho import wizard and match on phone or company name so a second import updates records instead of doubling them.
Mangled phone numbers
Spreadsheets love to strip leading zeros. Format the phone column as text before import so international numbers survive intact.
One giant address field
Zoho separates street, city, and state. Split the address column in your sheet first, or map the whole string to Street and clean it later.
Empty email columns
A raw map export rarely has emails. Enrich from each website during capture so the field arrives populated, not blank.
A scraper hands you rows. A workflow hands you conversations
The native alternative
Skip the export entirely
The CSV route works, and if Zoho is your system of record you should use it. But there is a step you can delete: the round trip through files and connectors. Vonsel captures the same Google Maps businesses and drops them straight into its own mapped CRM, so the data is workable the moment you finish scrolling.
Inside that dashboard the leads are more than rows. Reviews Intelligence reads each business's reviews to surface pain points and buying signals. Email Intelligence drafts a tailored message per business. Sales Intelligence scores and segments the list, and the map view lets you carve a city into territories and plan routes. The extension gets the data. The dashboard turns it into a pipeline.
Many teams do both: work fast-moving deals in Vonsel and sync a curated slice into Zoho for company-wide reporting. If you are still weighing tools, compare the HubSpot workflow and the Pipedrive workflow, which follow the same capture-export-import shape.
From Google Maps to a working list
Capture for free, export to Zoho, or work the leads right inside the Vonsel mapped CRM. Explore the full feature set when you are ready.
Can I import Google Maps leads into Zoho CRM without the API?
Yes. Capture the businesses with the free Vonsel Chrome extension, export them as a CSV file, then use the standard Import Records screen inside Zoho CRM to map the columns to Leads or Accounts. No API keys and no developer setup are needed.
Which fields from Google Maps map to Zoho CRM?
Business name maps to Company or Lead Name, phone maps to Phone, website maps to Website, address maps to Street plus City, and the rating and review count fit well in custom fields. The Vonsel export keeps these as clean columns so Zoho auto-matches most of them.
How do I keep new Google Maps leads flowing into Zoho automatically?
Use a no-code connector such as Zapier or Make to watch a Google Sheet fed by your exports and create a Zoho CRM record for each new row. Or skip the plumbing entirely and work leads inside the Vonsel mapped CRM, which already stores, scores, and routes them.
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