Scrape HVAC companies from Google Maps and turn them into closable leads

HVAC is one of the best niches to prospect

Heating, ventilation, and air conditioning is a big, fragmented market. Trade bodies like the Air Conditioning Contractors of America represent tens of thousands of independent shops, and most of them are small, owner-run businesses that live and die by local visibility.

That is exactly what makes them worth scraping. Whether you sell websites, local SEO, review management, answering services, financing, or software, an HVAC contractor is a repeatable, high-value customer. Solve the problem for one and the pitch works for the next thousand.

Google Maps is where these companies are already listed with a phone, a rating, and a public review history. A list of them, pulled cleanly, is the fastest starting point for a focused campaign.

How to scrape HVAC companies in three steps

The extension works directly on the Google Maps page you already know. There is no API key, no Python, and nothing to configure. The three steps are simple.

1. Search the right query. Open Google Maps and search a term your prospects actually rank for: HVAC contractor, heating and air conditioning, air conditioning repair, or furnace installation plus your target city. Run one query per term so you catch shops that only tag themselves under one category.

2. Capture the results. Click the Vonsel pop-up and let it scroll through the listings. It reads each business card and collects the fields you need without you touching a spreadsheet. Google caps a single view at roughly 120 results, so split a large metro into neighborhoods or zip codes to cover it fully. Our guide on whether scraping Google Maps is legal covers the public-data boundaries to stay inside.

3. Export or send to the dashboard. From here you can pull a CSV (see exporting Google Maps data to CSV) or push the list straight into your Vonsel workspace, where the real work begins. The same flow applies to any trade, including electricians.

The real pains of an HVAC business

Generic cold email fails because it ignores what the contractor is actually dealing with. HVAC has predictable, well-documented problems, and each one is a hook you can lead with.

A raw CSV is not a campaign

A spreadsheet of 400 HVAC shops is inert. It tells you who exists, not who to contact first or what to say. That is the difference between a scrape and a value-added database.

Inside the Vonsel dashboard the list lands in a mapped CRM. Every contractor sits on the map so you can see clusters and plan a route. Reviews Intelligence reads the public reviews and surfaces the recurring complaints for each shop, from slow callbacks to pricing surprises. Our guide on finding customer pain points in reviews goes deeper on this.

You can also reopen a capture later and add more businesses, or attach fresh reviews to contractors you saved weeks ago. The list grows and improves instead of going stale in a folder. Explore the full feature set to see how the pieces connect.

An AI email written for each contractor

Here is where the pains become revenue. For each HVAC business, Email Intelligence drafts a message grounded in that specific shop: its rating, its review themes, and whether it has a website. A contractor with a 3.8 rating and complaints about missed calls gets a different email than one sitting at 4.9 with no online booking.

That is not a mail merge with a swapped first name. It is a real email per business that references something true about them, which is what earns a reply. Pair it with clean contact data (see extracting emails from Google Maps) and you have a campaign that runs at scale without sounding automated.

The whole chain sits on public data that Google exposes on every listing, the same fields documented in the Google Maps Platform Places docs. The extension itself is a standard Chrome add-on built on the public extensions platform, so it runs right in the browser you already use.