Scrape roofers from Google MapsBuild a targeted roofing list, then actually close it
Roofing is one of the most competitive local trades on the map. Here is how to capture every roofer in a city for free, read their real pains, and turn the list into booked jobs.
Find Business··7 min read
Key takeaways
Search roofing contractor plus a city on Google Maps, then capture the results with the free Vonsel Chrome extension
Roofers have loud, specific pains: storm-driven demand, thin websites, and reputation battles you can read straight from their listing
The capture is the means. The mapped CRM and AI email per business are how a raw roofer list becomes signed contracts
Why roofers
A crowded map full of buying signals
Type "roofing contractor" into Google Maps for almost any metro area and the pins pile up fast. Roofing is a high-ticket, high-frequency trade, so whether you sell websites, SEO, lead generation, insurance supplement services, materials, or software, the roofers on that map are a dense, cash-rich audience worth targeting.
What makes roofers especially good prospects is how much they broadcast. Almost every roofing business runs on a Google Business Profile, and that public listing tells you exactly where the gaps are. Demand swings hard with weather and storm season, so most roofing owners are hungry for a predictable pipeline, and the map shows you which ones are set up to catch it and which are not.
The scrape is not the goal. It is step one. The goal is a clean, contextualized list of roofers you can prioritize, contact, and win. That is why we pair the free capture tool with a dashboard built to act on the data.
Start capturing roofers in minutes
Install the extension, open Google Maps, and pull your first roofing list today.
You do not need Python, an API key, or a paid scraper. The browser-based approach keeps everything inside a page you are already allowed to view, and the extension installs in a couple of clicks (Chrome's own extension basics explain developer mode if you have never loaded one). The flow is short:
1. Search smart. On Google Maps, run tight queries such as "roofing contractor," "roof repair," "metal roofing," or "storm damage roofing" plus a city or ZIP. Narrow terms return cleaner lists than a single broad search, and you can stack several searches to cover a whole market.
2. Capture. Open the Vonsel pop-up and let it read the visible results. It collects each roofer's name, category, address, phone, website, rating, and review count into a structured table instead of a wall of pins.
3. Enrich and export. Vonsel can visit each roofer's website in the background to pull emails, phone numbers, and social profiles, then send everything to your dashboard or export to CSV, XLSX, or JSON. If you need more than the phone number, our guide on extracting emails from Google Maps walks through it.
Because Google caps a single search at roughly 120 results, covering a large city means running searches by neighborhood or term. You can reopen and extend a previous capture in Vonsel, adding more roofers to the same list instead of starting over.
120
roofers per search on Google Maps, so stack queries to cover a full market
$0
to capture: the extension is a free download, no card required
9
data fields per roofer, from phone and website to rating and reviews
The data
What each roofer listing gives you
A roofing pin looks simple, but the fields behind it are a mini qualification sheet. Here is what a single capture returns and why it matters for outreach.
Field
Captured
Why it matters for roofers
Business name and category
Yes
Separates full roofing contractors from handymen and gutter-only shops
Phone number
Yes
Roofers answer the phone fast in storm season; a warm call converts
Website
Yes
A missing or dated site is an instant pitch for web and SEO sellers
Star rating
Yes
Sub-4.0 roofers need reputation help; 4.8+ shops want more volume
Review count
Yes
Few reviews signals a young or offline-heavy business
Email (via enrichment)
Enriched
Turns a listing into a contactable lead for cold email
Social profiles
Enriched
Shows how active the roofer is on marketing channels
That mix is what separates a value-added database from a raw CSV. Numbers in a spreadsheet are inert. The same numbers plotted on a map and scored by pain point are a sales plan.
The pains
The real problems roofers will pay to solve
Generic outreach dies in a roofer's inbox. What lands is a message that names a problem they feel every week. The map data points to four of them.
Feast-or-famine demand
Roofing spikes after storms and stalls in quiet months. Owners crave a steady pipeline, which is exactly what a lead-gen or marketing pitch promises.
Weak or missing websites
Many roofers still run on referrals and a bare Google profile. A blank website field on the capture is a ready-made opening for web design and SEO offers.
Reputation under pressure
Roofing gets a lot of angry reviews about leaks and delays. A dip in rating is a real business risk, and reputation services sell themselves here.
Slow, manual follow-up
Crews are on roofs, not at a desk. Leads go cold while quotes sit unanswered, so any tool that speeds response time is an easy yes.
Vonsel can add the full review set to each captured roofer, so you do more than see a star rating. You read the actual complaints and turn a bad competitor review into your opening line. That is the core idea behind turning reviews into sales.
Read the pains, then pitch them
Capture roofers, layer on reviews and enrichment, and prospect with context.
A CSV of 300 roofers is where most people stop, and it is where the deals die. The Vonsel dashboard is built to carry the list the rest of the way.
See your territory on a map. Every captured roofer becomes a pin in a mapped CRM. You can carve a metro into zones, prioritize the roofers with weak sites or slipping ratings, and track who you have contacted without a spreadsheet.
Write one email per business, not one email for all. Vonsel's Email Intelligence drafts a message tailored to each roofer using its category, rating, and review signals. A roofer with a missing website gets a different first line than a 4.9-star shop that just needs more volume. This AI email per business is what makes a cold list feel handpicked.
Keep the list alive. Reopen an old roofer capture, add newly listed contractors, refresh reviews, and re-engage. The database compounds instead of going stale in a downloads folder.
Anyone can pull a list of roofers. The edge is in what happens next: a mapped CRM that tells you who to call first, review data that tells you what to say, and an AI email per business that tells you how to say it. The scrape is the means. The pipeline is the end.
Who this is for
Ways to use a roofer list
Web and SEO agencies: filter for roofers with no website or a thin one and pitch a build. Our guide to finding businesses without a website pairs perfectly with this niche.
Lead-gen and marketing services: sell the pipeline that fixes their feast-or-famine cycle. Suppliers and software: reach every roofing establishment in a region in one afternoon. And if you also work adjacent trades, the same method covers electricians and dozens of other categories across the Find Business library.
Wondering where the line sits on collecting this data? Our overview of whether it is legal to scrape Google Maps covers public business data in plain language, and Google documents its own structured data in the Places API overview if you want to see how the fields are defined.
A roofer list is just names. Context, a map, and the right email are the deal
How do I scrape a list of roofers from Google Maps?
Search a term like roofing contractor plus a city on Google Maps, then open the free Vonsel Chrome extension and capture the results. It collects business name, phone, address, website, rating, and review count into a structured list you can export or send straight to your Vonsel dashboard.
Is it free to scrape roofing companies with Vonsel?
Yes. The Vonsel Chrome extension is a free download with no trial and no credit card. You install it in Chrome, open Google Maps, and start capturing roofer listings. The value-added dashboard, mapped CRM, and AI email tools sit on top of that free capture layer.
What data can I get about roofers from Google Maps?
You get the business name, category, full address, phone number, website (or the fact that one is missing), star rating, review count, and links to social profiles. Vonsel can also enrich the website to find emails and add the full set of reviews for reputation research.